Dunlop Tyres

Dunlop Tyres - Their Story

Company Overview & History

With a long and distinguished history of innovation and excellence, Dunlop is one of the leading tyre manufacturers in the world. A brand synonymous with quality, they have consistently set the bar high when it comes to performance, safety and durability. They offer a wide range of products, from high-performance tyres designed for sports cars to economical tyres made for everyday vehicles. They are committed to innovating and improving their products to ensure the best quality and performance for their tyres. Whether you’re on the track, the road, or off the beaten path, Dunlop has a tyre for every driver.

Dunlop Tyres has a long and illustrious history dating back 135 years. In 1888, Scotsman John Boyd Dunlop invented the first pneumatic tyre and a year later he established the Dunlop Pneumatic Tyre Company in Dublin, Ireland. The company grew in popularity and soon enough their tyres were being used in motor racing, bicycle racing and motorcycles. Later in 1896, they accomplished their first motor racing win when Henri Fournier won the Paris-Marseille-Paris race on Dunlop Tyres. By the turn of the century, they had become one of the world’s leading tyre manufacturers and their tyres became a standard in the automotive industry. In 1909, Dunlop introduced its first range of radial tyres which were more efficient and provided improved handling and safety compared to pneumatic tyres.

In 1920 they opened their first factory outside of Ireland, in England, and shortly after the Second World War (1945) they opened another factory in North America, which expanded their reach in the automotive industry significantly. The 1950s saw the introduction of the first Run-Flat tyre and the first tubeless tyres, which gave tyres a longer lifespan compared to tyres from previous years. In 1977, Dunlop acquired the United States rubber company, Uniroyal-Goodrich, and in 1988 the company was acquired by the Goodyear Tire & Rubber Company. In the years since Dunlop Tyres has continued to grow into one of the most prominent tyre producers used by some of the most prestigious car and motorcycle manufacturers in the world.

Business Areas

As a global leader in tyre manufacturing, Dunlop has developed a number of innovative business areas which has helped drive the success of the company. Dunlop Tyres are designed to provide maximum grip, safety and comfort. Their range of tyres includes all-season tyres, winter tyres, summer tyres, mud tyres, all-terrain tyres and performance tyres.

All-season tyres are suitable for use in all weather conditions. They provide excellent grip on both wet and dry roads and are designed to last for up to 13,000 kilometres.

Winter tyres are designed to provide greater grip in cold and slippery conditions. They are made of a softer rubber compound which helps them grip better on icy roads and snow.

Summer tyres are designed to provide maximum grip in warm and dry conditions. They are made of a harder rubber compound which helps them maintain their grip on hot roads.

Mud tyres are designed to provide maximum traction in off-road conditions. They are made of a softer rubber compound which helps them grip better in muddy and wet conditions.

All-terrain tyres are designed for use in both on-road and off-road conditions. They are made of a harder rubber compound which helps them maintain their grip on both wet and dry roads.

Performance tyres are designed for high-performance driving. They are made of a softer rubber compound which helps them provide maximum grip in dry conditions.

Product Range

Dunlop Tyres offer a wide variety of tyres, from high-performance tyres to more budget-conscious options, to suit every driver’s needs.

For those looking for high-performance tyres, Dunlop has several options to choose from like the SP SportMaxx RT and SP Sport 01 which both provide excellent grip and handling, ideal for spirited driving.

For those who don’t want to compromise quality for affordability, Dunlop offers plenty of more budget-friendly options like The Grandtrek ST30 and Grandtrek Touring A/S , both offer a comfortable ride, superior grip, and good value for money.

If you’re looking for an all-season tyre, The SP Sport Signature is a great option that provides excellent grip and handling in both wet and dry conditions. Alternatively, the Grandtrek AT20 is an excellent choice for drivers who need extra traction in light off-road conditions. 

Dunlop also offers a range of speciality tyres for specific vehicles for a variety of different driving styles like the Grandtrek PT2A is an excellent choice for SUV and crossover vehicles, while the Grandtrek PT3A is designed specifically for pick-up trucks.


Dunlop has been involved in motorsports since the early 20th century and has been a major sponsor for multiple events including the 24 Hours of Le Mans, the British Touring Car Championship, and the World Rally Championship, as well as being a sponsor for professional drivers and teams in a variety of motorsports like the Formula 1, Rallycross, and SuperBike Racing. Other than motorsports, Dunlop Tyres is also a major sponsor of musical events and festivals that include the Glastonbury Festival in the UK, Rock Werchter Festival in Belgium and The Red Bull Music Festivals that take place around the world. Dunlop also sponsors a variety of other events, such as the Isle of Man TT and the Goodwood Festival of Speed. They are committed to supporting activities and events that align with the company’s core values of innovation, performance, and reliability. Dunlop strives to make a positive impact on the communities they are a part of and to help promote their products and services.

Brand Positioning

Dunlop Tyres is an iconic brand of tyres with over 100 years in the market and is one of the most well-known and respected brands in the tyre industry. In the early years, they established a strong reputation for providing reliable, high-performance tyres that are designed to last. Their tyres are designed to handle a wide range of driving conditions, from the toughest terrain to the most comfortable road surfaces, with the driver’s needs kept in mind. Dunlop’s commitment to quality and customer service has helped make it one of the most popular tyre brands in the market today.

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